It’s already November, and I hope you’re getting ready for Holiday season!
Here’s today’s Top Five: enjoy!
101 Signs You’re an Inbound Marketer .
Number 40 being my favourite… #youknowwhy via @HubSpot
8 Days A Week: How to find an extra 24 hours for your freelance business .
Because we’ll have time to sleep when we turn 60… and even if we don’t make it to 60 years old, we’ll have eternal rest.
Apple’s Simple Marketing Manifesto
Literally, as simple as 1, 2, 3… can we learn something from it?
Genius? You tell me.
Is your SEO provider recommending Key phrase specific landing pages?
Is your SEO provider recommending at least 20 different keyword phrases, (including “long-tail keywords”)
How are they expecting to measure success on the back end? will they be involved and provide reports?
Is there any press release SEO attached to the campaign?
Do they expect to provide any Link Building services?
If so get a list of sites they expect to submit you to before you pay for this and require some percentage of link adoption with confirmed reporting before you consider this stage completed.
Get a complete outline of your current positioning before they start so that you have a benchmark!!!